Asus prepares to flood the tablet market
Wednesday, October 2, 2013/
Asus could be preparing to flood the market with a range of different tablet form factors in a high-risk grab for market share, according to Taiwanese press reports.
In June, the company announced a large tablet called the Transformer Book Trio featuring a detachable 11.6-inch display that can be booted up into either Android or Windows.
The device can also be ‘transformed’ into a laptop, or with the tablet display removed, be used as a desktop PC by being plugged into an external monitor through a dock.
The range was expanded last month with the PadFone Infinity – a 5-inch smartphone that can be docked in a tablet display, alongside a new NFC-enabled PC.
In addition to these already announced devices, DigiTimes reports the Taiwanese electronics giant is gearing up to further add to its range, including an 8-inch tablet, a mini (7-inch) version of its PadFone device, a 5-inch non PadFone smartphone and a new version of the FonePad.
The company is releasing with a range of tablet devices and form factors in a bid to find a successor to its popular Google Nexus 7 tablet, which shipped around 6.3 million units.
However, analysts are growing increasingly concerned about the potential inventory risks that come with having such a wide array of devices on the market.