Google Nexus 7 overtakes Apple iPad as Japan’s favourite tablet: Retail survey

Google’s Nexus 7 overtook Apple’s iPad in sales during the lead up to Christmas, according to new figures.

The BCN figures republished by Nikkei, surveyed 2,400 retail outlets across Japan.

The survey found that the Asustek-built Google Nexus 7 accounted for 44.4% of retail sales in the lead-up to Christmas, compared to 40.1% marketshare for Apple’s iPad during the same period.

The researchers cite price as a key factor, with the 16GB Google Nexus 7 selling in Japan for 19,800 yen (roughly $A208.68), significantly less than the 28,800 yen ($A305.63) for the iPad Mini.

Market research firm IDC Japan puts the total number of tablet sales during 2012 at around 3.6 million units and predicts that figure will to 4.9 million units in 2013.

You can help us (and help yourself)

Small and medium businesses and startups have never needed credible, independent journalism and information more than now.

That’s our job at SmartCompany: to keep you informed with the news, interviews and analysis you need to manage your way through this unprecedented crisis.

Now, there’s a way you can help us keep doing this: by becoming a SmartCompany supporter.

Even a small contribution will help us to keep doing the journalism that keeps Australia’s entrepreneurs informed.

Trending

COMMENTS

Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments