Apple co-founder Steve Wozniak has admitted Apple has fallen “somewhat behind” major rivals, including Samsung.
According to Mac Rumors, Wozniak raised eyebrows with the comments at a Business Week Best Brand Awards show in Germany.
“I am proud that we have such loyal fans. But this loyalty is not given; the need to have the best products is always there. Currently we are, in my opinion, somewhat behind with features in the smartphone business,” Wozniak said.
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“Others have caught up. Samsung is a big competitor. But precisely because they are currently making great products.”
The comments were made in the context of a speech on the value of Apple’s brand.
“The launch of a new Apple product is for me like a big, major concert which you absolutely must attend personally. It’s history,” Wozniak said.
“Sure, I could order online or call the store manager so that they smuggled me in the back door. But that would be nothing.
“No, I will have the experience like any normal customer. But one thing is certain. If Apple made lousy products, I would not be in line.”