Samsung is preparing to unveil a flexible TV at next year’s International CES show in Las Vegas, with the electronics giant also set to hold a global strategy meeting in late December.
The Korea Times reports both Samsung and local rivals LG are gearing up to demonstrate flexible TVs at the CES, which runs from January 7 to 10 at the Las Vegas Convention Center.
“Samsung’s key local component partners obviously including Samsung Display, have already been in the process of supplying the needed parts. I don’t know yet whether the prototype will be displayed in a Samsung booth or only to major clients in closed meetings,” a company official told the Korea Times.
For its part, LG is promising a TV that can be bent remotely.
“LG’s new TV chief will meet clients and reporters for the first time as president and will promote something new. We will also unveil a remote bendable OLED TV that hasn’t been seen before,” an LG official said.
Samsung and LG both began mass production on flexible OLED (organic light emitting diode) displays for smartphones and tablets during November.
The unveiling also comes a year after the companies first demonstrated TVs with curved display screens.
Meanwhile, ZDNet Korea reports Samsung is set to hold two major global strategy meetings later this month that will determine the conglomerate’s direction in the year ahead.
The first of the two meetings will take place at Giheung Nano Campus and brings together 600 managers from the company’s electronic components businesses, including Samsung Display.
The second meeting will bring together the company’s IT, mobile, and home appliance at Suwon Metan-dong from December 18 to 20.
Crisis awareness is set to be a key topic of discussion, with the meetings set to focus on preventing or managing unforeseen events that could cause the company’s downfall.