I see SEO Companies keep talking about the “new SEO” methods. What they really mean it’s less easy to game the algorithm now and you have to think about things like content on your site.
Revolutionary huh? It’s only what Google has been saying for about the last 10 years. The “new SEO” is the old SEO. The only thing we have changed this year is ramped up our content creation for clients in quantity & quality. Once you have amped up the performance of your site and cleaned the Google index of any rogue pages, the next part is the hard part.
Jim Stewart is one of the country’s leading experts in search engine optimisation and his business Stew Art Media has worked with large clients including Mars, M2 and the City of Melbourne. He can be contacted here or on Twitter here.