Plenty of start-up entrepreneurs pour copious amounts of time and money into creating slick, scalable websites that knock the socks off their established competitors.
Sadly, this costly effort can prove worthless if the business isn’t properly promoted online. Creating a website is the first step, not the last.
While marketing yourself via the web is an ongoing process, it should be, compared to traditional mediums such as newspapers and TV, a relatively cost-effective option.
Get daily business news.
The latest stories, funding information, and expert advice. Free to sign up.
Over 10 emails, you’ll receive an in-depth tip each day on the 10 essential things you need to be across if your digital work is to drive customers to your business.
Sign up for this free short course for tips covering:
- Web design
- Getting started in eCommerce
- Building a database
- Email marketing
- Building links
- Social media